做任何事情都是有自己的目的，今天我们要讲的是关于展柜制作，展柜存在的目的是什么，为什么要根据产品来设计展柜，展柜的主要机能是传达信息，但传达信息的目的是什么，展示的目的有以下七项内容。

　　Do everything has its own purpose, today we will talk about what is the showcase Showcase production, the purpose of existence, why do you want to showcase design according to the product, the main function of the showcase is to convey information, but what is the purpose of information display purposes have the following seven items.

　　（１）销售:推销某种抽象观念或实质货物，并让顾客观赏、接触展品，以吸引其强化购买意愿。

　　(1) sales: Sales of some abstract idea or substance, and the customers to see and contact the exhibits to attract their willingness to buy.

　　（２）说服:说服参观者接受展示柜所传达的内容或观念。

　　(2) persuasion: persuading the visitors to accept the contents or ideas conveyed by the display cabinet.

　　（３）揭示:将珍贵、杰出、崭新或秘密的事物公开揭示。

　　(3) reveal: reveal the precious, outstanding, new, or secret things publicly.

　　（４）展现:展示柜将展品展开，呈现给观众观看。

　　(4) show: the display cabinet will display the exhibits to the audience.

　　（５）告知:说明展品的新概念、新技术或新研究开发成果。

　　(5) inform: explain the new concept, new technology or new research and development results of the exhibits.

　　（６）娱乐:以有趣的展示方式或装置，引起观众娱乐的效果。

　　(6) Entertainment: the effect of an entertaining audience by an interesting display or device.

　　（７）启发:通过展示柜展示的知识或信息内容，以给观众启迪或灵感。

　　(7) inspiration: to inspire or inspire the audience by displaying the knowledge or information displayed in the cabinet.

　　济南鸿福商展有限公司

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