1、安装方便，污染小
1, convenient installation, little pollution
A few years ago the outdoor advertising market is popular LED big screen, large screen LED has many advantages, such as convenient viewing and eye-catching, soft and clear picture quality. However, with the popularity of large screen, also exposed shortcomings. For example, high security risks, serious light pollution etc.. This is caused by the LED large screen outdoor installation position of the approval process becomes more and more complex and difficult. The LED lamp display screen has the advantages of small volume, convenient installation, light pollution and its small, popular.
2、相比传统户外广告，视频播放更吸引人
2, compared with the traditional outdoor advertising, video playback more attractive
传统的户外广告只是一幅静态的图画，大多数人只是看一眼就匆匆走过，根本就不会细看，有的人甚至连看都不会看。而LED灯杆显示屏是动态的播放视频广告，从投放的形式上看更具魅力。大部分人在看的时候都会激起好奇心看下去，投放的效果大大增强。因此，相较而言，户外路灯杆LED显示屏的优势显而易见。
The traditional outdoor advertising just a picture of a static picture, most people only see one eye on the hastily passed, simply wouldn't take a closer look, some people even look will not see. The LED pole display is dynamic play video ads, more attractive from the perspective of delivery form. Most people will arouse curiosity look look at the time, put the effect of greatly enhanced. Therefore, in contrast, obviously outdoor lamppost LED display advantage.
3、道路越来越多，市场前景可期
3, the road more and more, the market prospects can be expected
随着2016年的到来，我国道路交通规划投入必然更加大。我国全国的公路里程有将近500万公里。按照交通主干线上每隔50米就有一个灯杆来算，我国将近500万公里的公路就有1亿个灯杆。而目前户外路灯杆LED显示屏的应用还达不到所有路灯的10%。由此可以看出，未来的LED灯杆显示屏的市场前景非常可观。
With the arrival of 2016, China's road traffic planning investment will inevitably increase. The highway mileage of our country has nearly 5 million kilometers. According to the traffic trunk line every 50 meters there is a pole to count, nearly 5 million kilometers of highway in our country there are 100 million poles. The application of outdoor street lamp LED display is not up to 10% of all the lights. It can be seen that the LED lamp display for the future market prospect is very considerable.